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Topic page for Ad Week Europe at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Ad Week Europe articles and analysis
Blog: Smart cities - creating cities that give back
Smart cities and urban partnerships are big business. In the UK alone, the smart cities industry is predicted to be
Ad Week Europe: How brands can target consumers' passion points at events
Agencies Frukt and Octagon discussed the ways in which brands can utilise live experiences to connect with their target audiences
Ad Week Europe: Plenty of opportunities for brands to embrace 'smart city' concept
There are plenty of opportunities for brands to embrace the smart city concept when it comes to events and activations,
Ad Week Europe to embark on first international roadshow
Marketing summit Advertising Week Europe has announced it will be taking a thought leadership roadshow around the continent ahead of
Five highlights from Ad Week day four
Creative sparks fly on the penultimate day of Advertising Week Europe 2015, and we discover Grayson Perry's thoughts on eclecticism
Five highlights from day two of Ad Week 2015
Day two of this year's Advertising Week Europe honed in on personal brands, the future of full service agencies and
Seven lessons we've learnt from day one at Ad Week Europe 2015
Day one of the annual marketing and comms event, which takes place across London this week, has got us thinking
Big brands are good at mainstreaming tech, says Tracey Follows on innovation
Ahead of Marketing's session on 'Innovation: Start-up State-of-Mind' at Advertising Week Europe on the 25 March, we asked futurist and
Sheryl Sandberg's inspiration features in Ad Week Europe campaign
Facebook's Sheryl Sandberg is to feature in a print campaign to support Advertising Week Europe.
Tesco: 'Many retailers are now prioritising mobile over traditional comms'
Mark Cody, Tesco's senior group marketing manager for mobile, explores the "enormous opportunity" smartphone shoppers present for marketers, ahead of
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